Social Media Bump

Creative Director: David Wilder   |   Design/Animation: Thornberg & Forester

- Introduction -

When we rebranded in 2007 social media was a tiny part of our marketing strategy. Today, it's a major part, so we needed a few new elements to help promote all the different PBS platforms. Using old-school buttons (like the kind you'd pin on your killer jean jacket) as our inspiration, we created this bump for use online or on-air.